Level up your ecommerce game with next-gen CRO tactics

How to Sell Jewelry Online ?

How to build an engaging post-purchase experience with Klaviyo and Loyoly ?

How to prepare for sales to boost your eCommerce sales?

10 techniques to prevent shopping cart abandonment

How to track referrals in ecommerce

What if the problem was customer retention ?

Why Shopify POS for an omnichannel e-commerce strategy

Building an eCommerce strategy in 2025

What is a referral code?

The post-purchase experience: 5 steps to boost it

Customer testimonials as a lever to boost trust and retention

Agentic commerce: a new e-commerce revolution or just a fad?

Build a loyalty strategy tailored to your customers

UGC content: 10 examples analyzed to inspire your marketing strategy

How to offer an effective loyalty card to build customer loyalty?

AI automation for ecommerce: what retailers need to know

Nudge marketing: the lever for building customer loyalty

How ecommerce personalisation boosts retention and customer satisfaction

How to use machine learning for your e-commerce

Key ecommerce merchandising tactics to increase average order value

The importance of mastering marketing automation in e-commerce

The consumer decision journey: what it is and how to use it

Why customer‑led growth is set to dominate e‑commerce

Email marketing in e-commerce: an underestimated lever for customer retention

Understanding the customer experience pyramid to improve customer experience (CX)

How can you integrate UGC into an effective social media content strategy?

Convince and retain customers with your value proposition

eCommerce and marketing: how to boost sales?

The 2025 Black Friday Guide for Online Retailers

How to activate customer engagement ?

The customer loyalty ladder: 5 stages to long-term customer loyalty

Calculate the repeat purchase rate and use it in your loyalty strategy

Brand advocacy to turn your customers into profitable ambassadors

How to get Google reviews and use them to boost your e-commerce business

Create emotions that build customer loyalty with experiential marketing

The 7 cognitive biases in neuromarketing for better conversion

How can you optimise the 5 stages of the ecommerce conversion funnel?

How to collect and use first-party data successfully?

7 proven steps to design the perfect loyalty program for beauty brands

How to create the perfect loyalty program for your luxury brand?

Top 8 ecommerce CRMs for 2025: our detailed comparison

8 levers to reduce churn rate and customer loss

How to build a solid customer relationship in retail

How emotional marketing turns buyers into loyal fans

18 actionable ecommerce tips to scale your business fast

How can you use the 4Vs for your e-commerce branding?

Why social proof boosts your sales (and how to use it)

How to create an effective loyalty program for a retail brand

[Benchmark] What 500 Loyalty Programmes Teach Us

9 statistics on customer loyalty and its importance

How to create an effective fashion loyalty program

4 major trends in loyalty programs shaping 2025

8 must-try use cases for integrating AI into ecommerce

Top 7 best CMS to launch and scale your e-shop

5 key stages of the customer purchase journey

How do I choose the right loyalty module on PrestaShop?

How to create your referral program on Prestashop

What is omnichannel and how to implement it ?

How can you increase your average order value?

How can you build customer loyalty and engage them in the long term?

Understanding the average conversion rate in e-commerce

The 2025 e-commerce calendar to make sure you don't miss any key dates

The 20 KPIs you need to track for your e-commerce business

How to write an effective product page: the ultimate guide for e-tailers

Calculate and optimise your customer acquisition cost (or CAC)

Cohort analysis: understanding and improving customer loyalty

Shopify or PrestaShop: which platform should you choose for your online store?

10 concrete actions to build customer loyalty

How to measure customer retention rate?

Why choosing solidarity rewards is a winning bet for your brand?

Top 5 ecommerce trends you can't ignore in 2025

18 must-listen ecommerce podcasts for 2025

How can I use Whatsapp marketing in my retention strategy?

How does CSR impacts customer loyalty?

LTV/CAC ratio, the key indicator for your profitability

Earned Media, the only strategy left when your budget crumbles

6 steps to create an unforgettable customer experience

Create the perfect omnichannel customer journey from A to Z

13 e-commerce retention tools you need in 2025

What are Earn and Burn loyalty programs ?

6 tips to optimize your Shopify checkout

What is Loyalty as a Service (LaaS)?

How to build a powerful omnichannel loyalty programs?

10 strategies to boost customer retention

6 tips for choosing the perfect referral incentive 

How to put on a successful bonus points event?

Brand loyalty vs customer loyalty: What's the difference and why it matters

27 ecommerce tools to supercharge your store

How to use marketing automations after a referral to increase sales

Master your Customer Lifetime Value (and why you shouldn't rely on it 100%)

8 mistakes that kill your referral program

Everything you need to know about customer segmentation and its impact on your sales

8 ideas to leverage social media for your loyalty program

5 psychology theory behind winning loyalty programs

The 11 most effective rewards for top tier program members

150 acronyms to speak e-commerce fluently

How to choose the right name for your rewards program

13 mistakes e-commerce make too often (and cost them money)

Alternative payment methods: an asset for your e-commerce shop