E-commerce Blog Posts

Learn how to formulate a clear and distinctive value proposition to boost your conversions and build long-term customer loyalty.

Boost your e-commerce sales with effective strategies and techniques: SEO, retargeting, customer loyalty, referrals, and much more.

E-commerce spending on Black Friday 2024 reached approximately £1.12 billion in the UK. For eCommerce businesses, this is a major opportunity to increase sales, attract new customers and boost visibility... provided you are well prepared. Here's how to prepare for Black Friday without compromising your margins.

How to calculate it + 5 effective levers to boost it in your e-commerce strategy. Loyoly, a major player in e-commerce loyalty.

A quick overview of experiential marketing, its objectives and how it can improve customer loyalty in e-commerce.

Discover how neuromarketing and the use of cognitive biases can revolutionise your marketing approach, influencing purchasing decisions and maximising your conversions.

Understand and optimise your ecommerce conversion funnel, step by step, to turn your visitors into customers... then into ambassadors

What is first-party data? How can you collect and use it? Boost your campaigns and anticipate customer needs in full compliance with GDPR.

Discover 8 CRMs that will transform your ecommerce funnel into a conversion machine. Comparison table, 12 criteria to consider, prices, features.