Who’s behind Loyoly?

Our Vision

Too many brands still confuse loyalty with retention.
They launch defensive and transactional mechanisms, convinced that a customer who comes back for a discount is a loyal customer.
They want to limit losses rather than create value.
Retain, instead of engage.

At Loyoly, we believe that you don't build a relationship by retaining someone.
You build it by making them want to stay, by caring about their real individual desires.

Now more than ever, it's time to have a single obsession:
post-purchase engagement.

Forget about fixed tunnels.
One-way mechanisms.
“Rewards” that aren't really rewards.
And let's change the game by offering relational playgrounds.
Playgrounds where every customer can express themselves, interact, and move forward at their own pace.
Structured, guided journeys that every brand can orchestrate.

That's what we do at Loyoly.
We orchestrate ultra-personalized post-purchase journeys to activate each customer's full potential. Journeys that adapt seamlessly and continuously to their behavior and actual level of engagement.

Thanks to an arsenal of more than 40 engagement mechanisms (referrals, UGC, reviews, social media, influencers, etc.) activated at the right time, for the right person, on the right channel.

All through a platform that is as agile as it is powerful, to orchestrate the most complex journeys.

This conviction, we share it with our customers.
DNVBs and retailers who are seeing concrete results: +150% LTV with an annual ROI between x20 and x100.

We don't sell a program.
We orchestrate an experience.
An experience that transforms post-purchase into an opportunity for growth.

Because the purchase is not an end in itself: it's the starting point.

We are the first post-purchase engagement platform.
We are Loyoly.

Established

2023

Members

27

Where

🇫🇷 Paris

🇬🇧 London

Meet the team behind Loyoly

Photo of Joseph Aubry
Joseph Aubry
Co-founder - CEO
Photo of Thomas Guibert
Thomas Guibert
Co-founder - COO
Photo of Thierry Girod
Thierry Girod
Co-founder - CTO
Photo of Florian Auffret
Florian Auffret
Marketing Manager
Photo of Antoine Rivaud
Antoine Rivaud
Partnership Manager
Photo of Raphaël Angelitti
Raphaël Angelitti
Head of Sales
Photo of Raphaël Pare
Edgar Delavoët
Chief of Staff
Photo of Antoine de Chanaleilles
Antoine De Chanaleilles
Senior Customer Success Manager
Photo of Sylvie Rodrigues
Charlie Lambourn-Brown
Partnership manager UK
Photo of Farah Bahiou
Farah Bahoui
Customer Success Manager
Photo of Raphaël Angelitti
Nawel Hammouche
Customer Care
Photo of Raphaël Pare
Marthe Potin
Senior Customer Success Manager
Photo of Sacha Fernez
Sacha Fernez
Account Executive
Photo of Rafaël Sanlis
Emilio Sallier
Right hand CEO
Photo of Raphaël Pare
Janisha Noronha
Account Executive UK
Photo of Alice Nageotte
Alice Nageotte
Account Executive
Photo of Matthew Langewiesche
Matthew Langewiesche
Account Executive EMEA
Photo of Raphaël Pare
Thierry Fouda
Account Executive
Photo of Raphaël Pare
Oscar McDonald
Business Developer Representative UK
Photo of Coralie Claude
Coralie Claude
Marketing Assistant
Photo of Raphaël Pare
Henri Garnier
Product Manager
Photo of Raphaël Pare
Pierre Sudre
Product Designer
Photo of Thomas Durey
Thomas Durey
Back End developer
Photo of Sylvain Postolec
Sylvain Postolec
Lead developer front
Photo of Raphaël Pare
Raphaël Pare
Developer front
Photo of Raphaël Pare
Jules Le Bris
Back End developer
Photo of Raphaël Pare
Gaël
Back End developer