UGC & Reviews

Let’s talk about online reputation management today. Nobody likes receiving negative reviews. They sting, they bruise, and sometimes they leave a lasting mark on your brand's reputation. So how do you answer ?

Earned Media Value, or EMV, is one of the most widely used metrics in influencer marketing — but it’s also one of the most commonly misunderstood.

Looking for some inspo for your next video campaign? We've put this list together to help you get creative and make an impact with your next UGC campaign. Take a look and get inspired!

Picture this: an ever-expanding crowd of passionate brand advocates, equipped with their creativity and unwavering loyalty, producing content that spreads like wildfire.

Discover the notion of user-generated content and how to use it properly in a few steps using a social media calendar.

Interactive videos are powerful marketing levers to boost sales and improve customer experience. What are the best practices you need to know before implementing such a content ? What are the benefits of interactive videos for your business ?