Todo lo que necesitas para crear la experiencia perfecta después de la compra

Un blog para repensar la poscompra y transformar la lealtad en compromiso. Porque la lealtad ya no es suficiente. Lo que realmente cuenta es lo que ocurre después de la compra. Información, métodos y herramientas para convertir la poscompra en un impacto a largo plazo.

Fidelización de clientes

How to choose the right name for your rewards program

Choosing the right name for your loyalty program is a critical decision that can impact its success. This is your program's identity we're talking about, the front line of your relationship with customers and the phrase that'll be on everyone's lips. So, let's get it right.

Fidelización de clientes

Everything about tiered loyalty programs [+12 examples]

While points-based systems have their merits, tiered loyalty programs can be even more powerful for customer retention. Let's see why and how.

What is a referral code?

Want to know what a referral code is, how to set one up, or how to use it? Loyoly solutions for eCommerce businesses

Comercio electrónico

eCommerce and marketing: how to boost sales?

Boost your e-commerce sales with effective strategies and techniques: SEO, retargeting, customer loyalty, referrals, and much more.

6 tips for choosing the perfect referral incentive

Did you know that 92% of people trust recommendations from friends and family more than any other form of advertising? And what better way to harness this powerful word-of-mouth than through referral marketing?

Fidelización de clientes

Cohort analysis: understanding and improving customer loyalty

Find out how cohort analysis helps you understand your customer loyalty strategy. Analyse behaviour, improve retention and your results.

Fidelización de clientes

10 loyalty program emails you need to try [with tips & examples]

Did you know that the average consumer participates in more than 14 loyalty programs? So it's more important than ever to stand out from the competition. And one of the best tools for doing so is email.

The 7 best review management softwares of 2026

Boost your online reputation with the best review management software of 2026. Discover the top 7 tools to collect, manage, and showcase 5-star reviews effortlessly.

Comercio electrónico

Convince and retain customers with your value proposition

Learn how to formulate a clear and distinctive value proposition to boost your conversions and build long-term customer loyalty.

Comercio electrónico

LTV/CAC ratio, the key indicator for your profitability

LTV/CAC ratio can transform your e-commerce strategy! Balance acquisition and retention to maximize each customer's value and attract investors. An essential reading for boosting your brand's growth.

Fidelización de clientes

How to build a community with 9 easy steps

If you want your company to come out on top, it's all about forming a deep emotional bond with your customers through active community involvement. So, let's dig into the basics of creating a strong, genuine brand community from scratch. Get ready to build a kickass community!

Fidelización de clientes

Should you offer transactional or experiential rewards in your loyalty program?

Should you offer transactional or experiential rewards ? What are their pros and cons ? When should you use each of them ? We tell you everything.

Fidelización de clientes

The 20+best Shopify apps to increase sales and conversion

With a careful selection of the right apps, there's no limit to what a Shopify store can achieve. Follow the guide.

Comercio electrónico

Calculate the repeat purchase rate and use it in your loyalty strategy

How to calculate it + 5 effective levers to boost it in your e-commerce strategy. Loyoly, a major player in e-commerce loyalty.

Comercio electrónico

How to build a solid customer relationship in retail

Discover how to improve your customer relationship as a retail brand thanks to 5 effective tools, examples and levers for lasting loyalty.

Comercio electrónico

How to create an effective loyalty program for a retail brand

Using a loyalty program for a retail brand today? Our advice and levers to guide you in your evolution.

Fidelización de clientes

8 ideas to leverage social media for your loyalty program

It's not merely about having a presence. It's about leveraging these platforms to create an interactive, engaging, and rewarding experience for loyalty program members.

What is review gating ? And what are the risks ?

The quest for 5-star reviews has given rise to controversial practices such as review gating. But what is it ? What are the risks ? And how do you prevent it?

How to track referrals in ecommerce

Learn how to track referrals with links, codes, and software. Discover referral tracking methods, avoid mistakes, and scale your ecommerce program.

Comercio electrónico

Understanding the average conversion rate in e-commerce

What is the average conversion rate of an e-commerce site? Discover the figures by sector and the key factors that convert.

Fidelización de clientes

Shopify or PrestaShop: which platform should you choose for your online store?

Compare Shopify and PrestaShop to find the best eCommerce platform for your business. Discover insights on pricing, customization, dropshipping, payments, and scalability.

Comercio electrónico

18 actionable ecommerce tips to scale your business fast

Boost your ecommerce with 18 simple and effective tips to attract, convert and retain your customers. Ideal for all e-merchants + exclusive bonus tip!

Fidelización de clientes

The 9 best rewards apps for your Shopify store

The burning question is how to set up the best loyalty program. Well, the answer lies in these top Shopify rewards apps.

Comercio electrónico

Find the best 2026 Facebook Hashtags for maximum engagement

Crack the power of popular #hashtags: discover the best Facebook Hashtags to boost likes and followers!

Loyoly es una plataforma de engagement post-compra que orquesta recorridos a través de más de 40 mecánicas para aumentar el LTV y la prueba social, al tiempo que reduce el CAC.

icono de instagram

icono de linkedin

icono de youtube

Resumen con la IA

Abrir icono de IA

Icono de perplejidad

icono de Google AI

icono de Grok

icono de Claude

©2026 Loyoly. Todos los derechos reservados.

Política de privacidad Términos y condiciones Cookies